James “Jim” leverages 34 years of death care industry experience in sales, operations and building strong leadership teams of both funeral and cemetery locations. Throughout his career, Jim has built and mentored visionary teams that enhance revenues and profits by strengthening market share and enhancing the consumer experience. Integrity is one of Jim’s core values and he believes in always doing what is right for the client families & associates and has a passion for creating a work environment that inspires creativity and growth.
Jim’s journey began in pre-need funeral sales and as a Funeral Director, shortly after his family’s funeral home merged with a large consolidator where he steadily ascended through several corporate operational and sales leadership roles, prior to becoming the CEO of Platinum Celebration Services LLC. Platinum Celebration Services is the parent company to the consumer facing brand, Platinum Standard Network.
Jim’s core belief is providing exceptional service to families before, during and after the loss of a loved one and is the foundation upon which the Platinum Standard Network has been created.